The task was to create a campaign for the reopening of the "Batiment Paquet" building in Marseille. During the research, an interview with Hartmut Bosbach was conducted. The artist has been working in this building for several years. From the conversation, impressions were visualized in various drafts. Among other things, the building was described as a sailing ship, which is why the sailcloth was chosen as a design element. "Ce qui vous pulser?" (in German: "Was pulsiert in dir?") carries the idea of Marseille as a living city. The result is posters and a website, where viewers can interactively participate in the campaign and share their own impressions.
By Bianca Blair and Antonia Viola
Poster 2 printed on silk
Poster 1 printed on silk
Website to submit image